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Cleveland Brothers

Every Person Counts at Force, Inc.

By: Diane
July 16, 2015

Force, Inc - Every Person Matters

In 2000, Bryan Force was 19 years old when he started his one-man company with one truck. Then he added another, and pretty soon, he needed a bulldozer. Despite Force’s youth, Cleveland Brothers’ sales rep Ron Hess extended a hand, and they inked the deal on the hood of Hess’ Blazer.

“He really went out on a limb to get me financed, seeing that I was a 19-year-old and $150,000 in debt for the two trucks,” said Force. “They could see what I was doing and what my game plan was. From day one, those guys have gone to bat for us.

Today, Force, Inc., is based in Indiana, Pa., employing 135 people and providing oil field services, asphalt paving, rock crushing and soil stabilization for Marcellus Shale drillers and local governments. A previous winner of Construction World Magazine’s Contractor of the Year award, Force, Inc. restructured to respond to the demands of Marcellus Shale drillers. It also helped that he had built some relationships long before the natural-gas boom.

Force, Inc - Truck Hauling
Photo by Force, Inc. Gallery

 

“Ten years ago, these guys were on the lower-scale jobs at the gas companies,” said Force. “I got to be buddies with them, and that really did not benefit me at all, because they were the new guys. But in seven years, those guys were moving up.”

Force did the same with the Texans who first brought their oil-field expertise to the Marcellus, getting to know them on the ground. “Now in two years, those are the guys in charge of the whole area,” he said.

 

The fleet of equipment at Force, Inc., is almost exclusively Cat.

“The service from Cleveland Brothers has been phenomenal,” Force said. Cleveland Brothers has provided Cat dozers, excavators and rollers, as well as a Metso Outotec mobile rock crusher and screener.

“The crusher was the first LT106 produced in the United States,” said Force. “Cleveland Brothers and the Con- Agg Division took us to the South Carolina Metso Outotec plant. We got to walk the crusher off the line and out of the building.”

Force, Inc - Metso Outotec Crusher LT106
Photo by Force, Inc. Gallery

 

Force, Inc., first used the Metso Outotec pieces on a job in Lycoming County. With the equipment at hand, the company seized an opportunity to expand into quarrying. Force is now a partner in Kinkead Aggregates, producing a full range of customized products at two Indiana County sandstone quarries. “Cleveland Brothers helped facilitate that kind of business agility,” Force said.

“They’ve covered us from every end – asphalt paving, to crushing, to dirt moving, to compaction. Any route we want to go or any opportunity we see, Cleveland Brothers is always right there behind us with the right equipment and the tools and knowledge,” Force said.

Force doesn’t have much time to think about awards or how his company has grown in 10 years.  But once in a while, he thinks about the difference that he and his team have made.

“It feels good when things are going good, and it’s scary when things aren’t going well. It really doesn’t sink in, because it’s such a fast-paced industry, until you have a company picnic and everybody brings their kids and grandkids, and you look around and see how many people your decisions impact every day. Then, it becomes a little more real,” said Force.


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